Superfluous Choices and the Persistence of Preference
نویسندگان
چکیده
Superfluous choices are unnecessary choice steps that could be removed without affecting the final choice context and outcome. They are introduced in this article in order to study the mere effects of consumer participation. Superfluous choices have no immediate impact on the chosen option but strongly increase consumers’ propensity to persist with the same option on future choice occasions. Four experiments that isolate and investigate this indirect effect and its moderatorshighlight the impact of consumer participation that derives from a perception of greater deliberation and fluency in decision making.
منابع مشابه
Preference of Broiler Chickens for Feed Color
Studying broiler preference to feed color is important for improving comfort and welfare of broilers and it may be beneficial for improving performance. The aim of the first experiment was to examine day-old chick's preference in different light colors to different feed colors. One hundred and sixty Ross 308 newly hatched broilers, never exposed to feed, were allocated into pens illuminated ...
متن کاملPersistent Preferences for Product Attributes: The Effects of the Initial Choice Context and Uninformative Experience
This research investigates the conditions under which persistent preferences for product attributes occur and the processes that lead to these effects. Our theoretical framework suggests that ambiguity in the context in which the initial choices are made determines the level of certainty in the initial preference. Certainty in the initial preference combines with uninformative additional experi...
متن کاملA Bayesian DSGE Model with Infinite-Horizon Learning: Do “Mechanical” Sources of Persistence Become Superfluous? - IJCB - September 2006
This paper estimates a monetary DSGE model with learning introduced from the primitive assumptions. The model nests infinite-horizon learning and features, such as habit formation in consumption and inflation indexation, that are essential for the model fit under rational expectations. I estimate the DSGE model by Bayesian methods, obtaining estimates of the main learning parameter, the constan...
متن کاملLasting Political Attitude Change Induced by False Feedback About Own Survey Responses
False feedback on choices has been documented to induce lasting preference change. Here we extend such effects to the political domainand investigatethetemporal persistence of induced preferences, as well as, the possible role the length of confabulatory justifications may play. We conducted a twoday choice blindness experiment using political statements, with sessions being roughly one week ap...
متن کاملآیا اولویت انتخاب رشته دستیاران پزشکی پذیرفته شده دانشگاه علوم پزشکی جندی شاپور اهواز با نیازهای جامعه همخوانی دارد؟
Background and objective: Residents’ specialty choices have a direct impact on the health care workforce and the future supply of physician manpower. This study carried out to assess preferences choices of medical residents’ and society needs in Ahvaz Jundishapur University of Medical Sciences. Materials and Methods: This cross-sectional study was conducted on 389 medical residents in 2013. Da...
متن کامل